Launch of the Vacheron Constantin Quai De L'iLe  0 Comments


 


On Wednesday 26th November 2008, Vacheron Constantin hosted a launch party for the new Quai De L'ile - a new line of contemporary timepieces from VC to meet the ever growing demand for bespoke watches.
Previously reported here at WH, Vacheron has streamlined its effort to bring value to its collectors by both tailoring watches to meet their collector's whim as to types of precious metals, colour of the dial and crown, straps, lugs and even engraving on the back plate. The new series put together these variable choices by offering to buyers a special software configurator which allows the buyer to try different permutations of the different elements of the watch.
I am expecting an in-depth report from my good friend and moderator from Horomundi Mr Tay Kok Choon but in the meantime, for a glimpse of the launch event, click on the image on the right to view the snaps captured that evening.
- HT
Postscript - CLICK HERE to read the detailed launch report of the VC event by Tay Kok Choon and Raphmeister on the Horomundi Forum.
Post-postscript - The International Herald Tribune published an interesting report on the efforts of brands in the fight against counterfeiting. The Quai De L'ile was cited as an example. Makes for interesting reading as it seems that the security measures does not stop the counterfeiters from already selling fake Quai De L'ile seen on the streets of China.

 

 




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